Articles
WE’VE ALREADY TRIED IT, BUT…
03.11.08 / 2008 · Media · News · Ricardo Devesa
…0300TV have done it first.
By Ricardo Devesa *
This isn’t a beginning, it’s an ending; it’s jumping into a final conclusion. The exact opposite of what we should do as architects. Well, then where to start a house? From the roof? The most common answer to this should be “Naturally”. Isn’t it? Yes, indeed. We’ve started backwards with this brief note about 0300TV. [MORE...]
Articles
BIG BROTHER GENERATION
03.01.08 / 2008 · Ambition · Exposure · Fredy Massad · Media
By Fredy Massad *
“God is my favorite sci-fi character” – Homer J. Simpson
When we refer to “Big Brother Generation“, we’re not alluding to the oppressive situation of constant surveillance that George Orwell imagined in 1984 – a concept of retro future partially confirmed from our own temporal perspective. This denomination alludes to a spread behavior, from which a direct analogy between life and a reality show can be established. [MORE...]
Articles
EDITORIAL / BLING TITANS
02.11.08 / 2008 · Alejandro Aravena · Ambition · BIG · Bjarke Ingels · Editorial · ELEMENTAL · News
Sharing the same kind of ambition, with only 7 years between them -while their worries [and projects] are the complete opposite-. Ladies and gentlemen: Alejandro Aravena & Bjarke Ingels.
Both of them know the importance of image and how essential it is for project promotion. They don’t belong to the starsystem -whose stars never need to move their lazy asses from their desks to get commissions; on the contrary, both show proper self-managment and media impact usage as essential part of their way of doing things. [MORE...]
Articles
EDITORIAL / SECOND SEASON
01.02.08 / 2008 · Blogs · Editorial · Media · News · Videocast
Better late than never. After a few months of work, we’re back on stage. We wanted to maintain the spirit that generated the first version [0300VD], but then we realized that many things were left behind. Like concerns [problematic issues] in relation on how is Architecture being developed, to the inside [it's own navel] and to the outside [world]; from its own codes and how are they standing in relation to contemporary cultural dynamics. [MORE...]
